Mirabel's aeronautical and industrial park, employing over 5,000 people, is a key economic driver fueling significant growth in the region. Located on Route 158 near Highways 15 and 50, Marché Saint-Canut is located at the entrance of the aeronautics park, in close proximity to several residential developments and two future schools: a primary school and a secondary school.
Some 27,000 vehicles a day use the area. The primary population of some 25,600 is made up mainly of young couples and families, 77% of whom own their own home. The average annual household income is $104,000. Growth in the region is estimated to reach 10.6% by 2026. In short, the region itself, and the people who live there, meet the retailers' criteria in every respect.